blog 3: The End of Overeating

The End of Overeating is about the epidemic that is hitting America hard. Obesity is running rampant and the food is leading cause. Food is so processed that it is so hard to find food that is actually organic. Food gets its taste from a factory in New Jersey, they create the chemicals that make our food taste so good. McDonald's is a good example of this, their foods all taste the same, but it is high in fat, sugar, and salt which to our brains is like taking drugs. The pleasure response is so great that we want to keep eating and we gorge on food until we are stuffed. Our appetite is smaller than the amount of food we actually eat, we just continue to eat because it is pleasurable. It goes from palatable to Hyper-palatable, in plain English it goes from food that tastes good to food that tastes so good we can't stop eating it. Tests on rats show food with high fat and high sugar is chosen more than cocaine. Both are put in front of them and the rats choose fat and sugar more, its addicting and it tastes good. The ability to control our eating habits soon may no longer be ours.

Blog 4 : Farm to fridge

 Farm to fridge stated everything we had read and more. It stated and showed the multiple killing methods, some we did not read about. It went through all the meat groups and dairy in how they are raised in conditions that are literally torturing the animal. They are brutally killed when their decreased lifespans end. The ability to see whats happening makes it hit home so much more. We can hear about misery all day and not be affected in any way. The difference when you see it is you can see the misery and loss of all hope. The animals are all scared so it makes you react how it should. We don't see it so we can ignore it, show it to us and some won't even be able to watch. It makes you think about what you are eating. Its no longer a hamburger, it is now an animal that was inhumanely raised and slaughtered that you can put a picture to in your head. The video takes all the reading we had and puts it into a 4 minute visual exposure and information. Anyone can watch a 4 minute video because most people are to impatient to read a large amount of text. It makes you realize when  you're eating how unhealthy and repulsive the thing you're eating is. It sends a message plain and simple.

Blog #2 Contradiction.

In Chapter 6 we learn about the cattle industry and the major companies that own the main slaughterhouses. It had went from a buisness to an over all monopoly. I.B.P was attempting to conduct business with butchers in New York but they were union butchers so they did not accept the packaged meat that was already cut and made by non-union laborers. Instead of conducting buisness they payed the mob 5 cents off of every ten pounds to force to butchers to purchase the meat from IBP. That is not business, that is saying you buy my products or you're gonna get hurt physically and finacially. That is a contradiction, you can't call yourself a buisness when you're running a meat market dictatorship. "Currier J. Holman agreed to pay the five-cent commision, and the leaders of the New York's butchers union promptly withdrew their objections to IBP's boxed beef"(Schlosser 155). Forced to buy their beef with a smile.